Why you may ask? Well simply put its very difficult to develop a relationship with a faceless person!
Take a look at this picture. Is it warm and inviting? Or does it feel cold and distant?
Many businesses are like this. When you want to learn about them this is the face they offer to the world. It’s cold. It’s uninviting. The modern web has changed all that. A business can now, with social media tools have a very human face, one that is inviting, interesting and one we can develop a relationship with.
So how is your business looking to your clients and potential clients? When they arrive at your website what do they see? This in essence is what the social media revolution is all about.
Tip: Put a strategy in place to transform your business into a “human, conversational” business.
If you have any questions about how to do this why not join us during our live online Q&A Session tomorrow (Wed November 4th at 1pm) Event details and how to connect here
Peter du Toit
Peter is the co-founder of Social Media IQ, a social media strategist, exceptional speaker and certified coach who specialises in developing social media strategies for companies in order for them to stay relevant in this fast changing world.