We had an interesting experience this morning filled with lessons for businesses using social media as a means to interact with customers. As you know kulula often runs sales which are very popular and we often make use of these to get to various destinations for trainings, meetings etc. This morning their IT infrastructure could [...]
This morning I saw this tweet from Melissa Attree: I absolutely agree with this statement. In a post early in July entitled Social Media for business – charity starts at home we pointed out how there needs to be a cultural shift inside an organization to be successful in the use of social media and [...]
[ October 13, 2010; 8:30 am to 5:00 pm. ] October 13, 20108:30 amto5:00 pmAs businesses rush to use social media as a business tool, it’s crucial to do so strategically. Those that do will see a dramatic impact on their bottom line. In this programme we will help you make sense of the technologies and trends and show you how to leverage these for [...]
Lately I have been getting huge value from Google Mobile Maps. So I thought I would share some of these with you as there is a huge amount of functionality that is just a click away on your phone. Most phones these days can use mobile maps, but if you have an Android, Blackberry, iPhone, [...]
Last week I ran a workshop for a group of PR/Communications practitioners hosted by PRISA. It was great to see that there is an awareness growing that social media can no longer be ignored in this discipline. The good news is that social media does not change the fundamental contribution PR/Communications practitioners bring to the table, namely the [...]
In the early hours of this morning (South African time) Facebook entered the geo-location game. With this post we would like to give some insights on privacy that you need to be aware of. In their blog post on the launch of Facebook Places, Facebook says the following: “With Places, you are in control of [...]
As the rush continues to begin using platforms like Facebook for business fundamental errors continue to be made by businesses who just don’t understand the environment at all. A few days ago on my Twitter stream I saw this post: Here is the thing: “Push” marketing does not go down well on social networks. For many businesses social networks [...]
Mandy Wiener a reporter for Eyewitness news has really mastered the art of reporting using Twitter during the Jackie Selebi trial and now during the Kebbel murder trial. Using Twitter from the courtroom she is able to update her 2,000 or so followers with regular updates which many have followed with great interest. Last night [...]
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