What’s the secret to social media business success?

On February 24, 2011, in Business, Social Media, by Peter du Toit

We get asked this a lot – so here it is: you need to be a social business. What that means is that internally the culture of your business must be social, your whole team needs to be comfortable engaging in real-time to accomplish daily tasks. Social tools can dramatically change how agile your business [...]

U2 and the mobile generation

On February 22, 2011, in Mobile, by Peter du Toit

So South Africa hosted U2′s 360 World Tour this past week and it was nothing short of spectacular, with the band breaking an attendance record for their Johannesburg show. During their performance in Cape Town, Bono asked the crowd to turn on their cellphones to create some magic, the lights dimmed and this was the [...]

Developing a Social Media Strategy for Your Business – 23 March 2011

On February 21, 2011, in Events, by Lisa Breedt

[ March 23, 2011; ] March 23, 2011As businesses rush to use social media as a business tool, it’s crucial to do so strategically. Those that do will see a dramatic impact on their bottom line. In this programme we will help you make sense of the technologies and trends and show you how to leverage these for your business. [...]

Facebook Page upgrade – eight changes you need to be aware of

On February 15, 2011, in Education & Training, Social Networks, by Peter du Toit

On Friday Feb 11th Facebook rolled-out a major upgrade to Facebook Pages – here are eight you need to be aware of: Photos at the top: The most recent photos that you post to the Wall of a Page you admin, or photos you tag your Page in, will appear here. This area will not [...]

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Step 1 for business social media success: become internally networked

On February 10, 2011, in Social Media Strategy, by Peter du Toit

It’s becoming evident from experience that for businesses to be successful at the use of social media there has to be a clearly defined strategy. Included in this strategy is the need to develop an internally networked business, which will lead to an externally networked business and hopefully then mature into a fully networked business. [...]

Developing a Social Media Strategy for Your Business – 9 & 16 Feb 2011

On November 30, 2010, in Events, by Lisa Breedt

[ February 9, 2011; February 16, 2011; ] February 9, 2011February 16, 2011As businesses rush to use social media as a business tool, it’s crucial to do so strategically. Those that do will see a dramatic impact on their bottom line. In this programme we will help you make sense of the technologies and trends and show you how to leverage these for [...]

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